About Us
It has been Foodlinks' privilege to provide the finest Colombian chocolate couverture since 2003. Our dedication to the quality of our products and to the Colombian cacao farmers has made Foodlinks a leader in the chocolate industry. We take great pride in our sustainable farming practices, fairly traded cacao, and social responsibility.
We proudly offer the Cordillera line of fine couvertures with their distinctive floral and fruity flavor notes and classic Belgian chocolates from our 10 Degrees line.
Value
Cordillera is, quite simply, the least expensive Criollo and Trinitario bean based chocolate in the world. The fragility and limited supply of Criollo and Trinitario cacao (as compared with Forestero) results in a higher raw material cost. For this reason, chocolate produced using these beans is typically priced $3-4 per kg higher than similar chocolate made using Forestero beans. However, chocolate produced in Colombia by Compañía Nacional de Chocolates S.A. enjoys many economic advantages that allow the pricing of Cordillera to compare favorably to Forestero bean based chocolate. These advantages include: Lower production costs. Lower logistics costs due to less shipping and handling. Lower labor costs. Duty free for all chocolate shipped from Colombia into the US and Canada. As a consequence, Cordillera is able to deliver a superior quality chocolate at or near the cost of a Forestero bean based product.
Uniqueness
The commercial success of any product is dependent on the seller’s ability to distinguish its product from that of the competition. For decades the chocolate lines from Europe have set the standard in North America for how premium chocolate should taste. Additional European brands were and continue to be introduced to the market nearly every year, many of them simply created from an established brand and then repackaged and relabeled into a “new” brand. The result of these marketing maneuvers is a blurring of the line separating one European brand from another. Consequently, the cachet of European chocolate has been diminished as flavor and perceived flavor are lumped into a “European chocolate” flavor. European chocolate no longer represents the ultimate chocolate product as it once did.